A brand new Google-Ipsos report reveals AI adoption is rising globally, particularly in rising markets.
Nonetheless, the examine reveals challenges like regional divides, gender disparities, and slower adoption in developed international locations.
Critics, together with Nate Hake, founding father of Journey Lemming, level out how Google overlooks these challenges in its report protection.
Takeaways of Google’s AI Ipsos survey if you look via the PR spin 👓👇
1) 71% of Individuals didn’t even use Generative AI in 2024
2) 58% of Individuals assume AI is unlikely to learn them
3) There’s a regarding gender hole in AI utilization
4) US society is deeply apprehensive… https://t.co/dSZEtXsDoG— Nate Hake (@natejhake) January 16, 2025
Whereas optimism round AI is rising, it’s not resonating with everybody.
Right here’s a better take a look at the report and what the numbers point out.
AI Is Rising, However Inconsistently
Globally, 48% of individuals used generative AI final yr, with international locations like Nigeria, Mexico, and South Africa main adoption. These areas additionally present essentially the most pleasure about AI’s potential to spice up economies and enhance lives.
Adoption lags at 29% in developed nations just like the U.S. and Canada, that means that 71% of individuals in these areas haven’t knowingly engaged with generative AI instruments.
Optimism Outweighs Issues
Globally, 57% of individuals are enthusiastic about AI, in comparison with 43% who’re involved—a shift from the yr prior, when pleasure and issues had been evenly cut up.
Folks cite AI’s potential in science (72%) and medication (71%) as causes for his or her optimism. Respondents see alternatives for breakthroughs in healthcare and analysis.
Nonetheless, within the U.S., skepticism lingers—solely 52% consider AI will immediately profit “individuals like them,” in comparison with the worldwide common of 59%.
Gender Gaps Persist
The report highlights a gender hole in AI utilization: 55% of world AI customers are males in comparison with 45% ladies.
The disparity is even larger in office adoption, the place 41% {of professional} AI customers are ladies.
Rising Markets Are Main the Manner
Rising markets are utilizing AI extra and are extra optimistic about its potential.
In areas like Nigeria and South Africa, individuals are extra prone to consider AI will remodel their economies.
In the meantime, developed international locations just like the U.S. and U.Ok. stay cautious.
Solely 53% of Individuals prioritize AI innovation, in comparison with a lot increased enthusiasm in rising markets.
Non-Generative AI
Whereas generative AI instruments like chatbots and content material turbines seize headlines, the general public is extra appreciative of non-generative AI functions.
These embody AI for healthcare, fraud detection, flood forecasting, and different sensible, high-impact use instances.
Generative AI, however, will get combined evaluations.
Writing, summarizing, or customer support functions don’t resonate as strongly with the general public as AI’s potential to deal with larger societal points.
AI at Work: Younger, Prosperous, and Male-Dominated
AI is making its method into the office. 74% of AI customers use it professionally for writing, brainstorming, and problem-solving duties.
Nonetheless, office AI adoption is skewed towards youthful, wealthier, and male staff.
Blue-collar staff and older professionals are catching up—67% of blue-collar AI customers and 68% of staff aged 50-74 use AI at work—however the gender hole stays pronounced.
Belief in AI Is Rising
Belief in AI governance is enhancing, with 61% of individuals assured their governments can regulate AI responsibly (up from 57% in 2023).
72% assist collaboration between governments and firms to handle AI’s dangers and maximize its advantages.
Takeaway
AI use is rising worldwide, although many individuals in North America nonetheless see little purpose to make use of it.
To extend AI’s adoption, firms should construct belief and clearly talk the expertise’s advantages.
For extra particulars, take a look at the complete report at Google Public Coverage.
Featured Picture: Stokkete/Shutterstock
