The $299 Ray-Ban Meta good glasses have been an surprising hit, with Meta CEO Mark Zuckerberg stating in July that “demand continues to be outpacing our capacity to construct them.”
Now, Meta is giving the favored good glasses, which offered greater than one million pairs in lower than two years, a $1,000 increase.
Based on a Bloomberg report, Meta is seeking to carry its first smartphone-alternative glasses to market by the tip of this yr to raised compete with telephones like Apple’s iPhone. The glasses, that are internally code-named Hypernova, will have the ability to run apps, acknowledge hand gestures, take photos, and show maps.
Although the worth of the glasses has but to be decided, Meta staff informed Bloomberg that the product may price between $1,000 and $1,400, making it comparable in worth to Apple’s $799 to $1,200 iPhone 16 lineup.
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The superior characteristic that units Hypernova aside from the present Ray-Ban Meta glasses, and contributes closely to its price ticket, is its display. Turning the glasses on prompts an embedded display within the lower-right nook of the suitable lens, which shows info like instructions from an app like Google Maps. Customers merely look downward to entry the data.
The Ray-Ban Meta glasses presently wouldn’t have a display and are operated by way of voice instructions and buttons on the frames. Hypernova could be the primary pair of good glasses from Meta to have a display.
Ray-Ban Meta good glasses. Photographer: Hollie Adams/Bloomberg by way of Getty Pictures
Hypernova is anticipated to have a greater digicam than the Ray-Ban Meta glasses and can include a neural wristband controller. The controller permits customers to navigate the glasses utilizing hand gestures, akin to touching their index finger and thumb collectively to click on on an merchandise. Customers can function the glasses with out the controller, by way of swipes and faucets on the frames.
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Gizmodo stories that Meta may launch Hypernova in September at its annual Meta Join convention. In 2023, Meta launched the second era of Ray-Ban Meta good glasses at Join. (Ultimately yr’s Join, Meta supplied a sneak peek into Orion, its first absolutely functioning holographic glasses prototype.)
Meta is already engaged on different glasses tasks, together with Supernova 2, a pair of athletic good glasses and not using a show, and Hypernova 2, a pair of good glasses with two screens in each eyes that’s slated to return out in 2027, per Bloomberg.
Based on Counterpoint Analysis’s World Good Glasses Mannequin Shipments Tracker, demand for the Ray-Ban Meta glasses drove world good glasses shipments to develop by over 200% year-over-year. Meta had greater than 60% of the good glasses market share in 2024, per Counterpoint.
Meta may face competitors from Samsung and Apple within the good glasses market.
Based on the Korean web site ETNews, Samsung is engaged on good glasses with a show and audio system to be launched later this yr. Apple, in the meantime, began exploring good glasses in November by accumulating insights from worker focus teams, per Bloomberg.
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